Black Friday: A Global Phenomenon explores how this American tradition has spread to become a worldwide shopping phenomenon. This book takes readers on a journey across different countries and cultures, examining how Black Friday has been adopted and adapted in various parts of the world. Discover the unique traditions, marketing strategies, and consumer behaviors associated with Black Friday in different countries. With fascinating insights and captivating stories, this book offers a global perspective on the cultural impact of Black Friday and its significance in the modern consumer landscape.