The Ride of a Lifetime, written by Bob Iger, provides a behind-the-scenes look at the leadership and management principles that guided the Walt Disney Company during Bob Iger's tenure as CEO. In this book, Iger shares valuable insights and lessons learned from his experiences, including the acquisition of Pixar, Marvel, and Lucasfilm. He discusses the challenges he faced and the strategies he employed to navigate the rapidly changing entertainment industry. This book offers a unique perspective on leadership and the power of storytelling in business.
