Delivering Happiness by Tony Hsieh, the CEO of Zappos, is a captivating book that explores the importance of customer service and company culture in building a successful e-commerce business. Hsieh shares his personal journey and the lessons he learned while growing Zappos into a billion-dollar company. This book emphasizes the value of creating a positive and fulfilling work environment and prioritizing customer satisfaction. It's a must-read for anyone looking to create a customer-centric e-commerce business.