The Innovator's Dilemma by Clayton M. Christensen is a thought-provoking book that explores why successful companies often fail to adapt to disruptive technologies. In the rapidly evolving world of e-commerce, staying ahead of the competition is crucial. Christensen examines the challenges faced by established businesses and provides insights into how to navigate disruptive changes. This book will help you understand the importance of innovation and how to embrace new technologies to stay relevant in the ever-changing business landscape.
